NGO/Aid work has no shortage of problems. Big ones, little ones, people management ones, physical ones, funding ones, donor restrictions ones, all these... and more.
So you've seen the issue and raised awareness through whatever tools at your disposal (blogs, twitter, word of mouth, KONY2012, etc)....
NOW WHAT?
How are you going to (or how could you?) take that awareness to the next level... increased audience, increased impact, and importantly, internal impact for the organizations we are working in?